Licai achieves huge success in first six months

How long does it take for a new company to emerge in China's already fiercely competitive peer-to-peer Internet finance sector? The answer is six months, as long as it has solid resources beyond cyberspace.

Lianjia Licai, a P2P lending platform backed by Homelink Real Estate Agency Co, China's largest pre-owned home broker, has made such an eye-popping ascendancy.

Launched just in November, the platform attracted 4.5 billion yuan ($725 million) worth of investment transactions during the second quarter, a 275 percent surge on its first three months.