Xbox chief sees 'long-term' future in China
By Shi Jing In Shanghai | China Daily | Updated: 2015-07-31 08:34
Instead of being too obsessed with the number of consoles sold so far, Xbox boss Phil Spencer insists the best way to boost sales is to focus on delivering great games to Chinese gamers.
The good news for many console players is that the company's biggest franchise Halo video games will be coming to Xbox One in China on Aug 13, which Spencer considers as a milestone. He is also hoping to bring its next biggest franchise Minecraft into China soon.
Tencent Holdings Ltd has already said it will be offering Infinity Blade on Xbox in China.
Photo