Chewing gum's the next big bubble
Sales will continue to grow as major companies roll out new products with long-lasting flavors in a highly competitive market Wallace Chung looked as if he had just stepped off a movie set. Dressed in an electric blue jacket with matching white shirt, trousers and shoes, the Hong Kong actor and recording artist was ready to meet his adoring audience to talk about his latest venture - chewing gum.
Picked to promote the new Trident brand, Chung posed for pictures and smiled at his fans as part of a major promotional campaign launched by the world's leading snack maker Mondelez International Inc.
The splashy event at the Orange Hall in the glitzy Taikooli of Sanlitun area of Beijing last month pulled in an army of photographers to capture Chung's every move.
