Vehicle makers on bumpy road to international status

The growth in Chinese vehicle exports in recent years has prompted original equipment manufacturers to navigate the next wave of globalization, including sales and service networks and dealer networks.

It seems obvious that Chinese OEMs are targeting prominent emerging markets in such regions as the Middle East and Africa, Southeast Asia and East Europe. But what will the new auto battlefield look like?

According to a new publication from automotive research institute PwC Auto facts, looking at it from the contribution to growth angle, South America will account for 6.5 percent of global growth from 2014 to 2021. The Middle East and Africa, and East Europe will account for 4.7 percent and 6.8 percent, respectively.