All that shines ...

Actress Gong Li is helping Piaget to sell its products to Chinese women. Sun Yuanqing reports.

When Chinese actress Gong Li walked the red carpet for the Met Gala earlier this month as a co-host, her Roberto Cavalli couture gown and dazzling Piaget jewelry made her look like a queen of style.

The diva's public outings have become increasingly rare. But the gala in New York, as well as unrelated events for Swiss luxury watchmaker and jeweler Piaget, seem to be the motivation she needs to meet with her fans.