Ant to help investors with big data efforts

Alibaba arm launches stock index based on e-commerce deals

The dream of getting rich quick is luring more people into China's bullish equity market. But many of them have no clue about stock picking, and they need more than beginner's luck.

They might get some inspiration from Zhejiang Ant Small and Micro Financial Services Group Co Ltd, the finance arm of Alibaba Group Holding Ltd, which on Thursday launched a stock market index that tracks e-commerce activity to gauge listed companies' performances.