Silk Street eyes upmarket transition

Popular shopping mall plans to rebrand itself as seller of high-end goods and services

Beijing's famous Silk Street market plans to discard its image as a mixed-bag shopping paradise and transform itself into a top high-end market.

Silk Street announced on Thursday that it will close all shops that continue to sell poor quality goods or provide bad service and introduce higher-end businesses, including designer clothing and self-owned brands, developing into a high-end shopping place that can compete with shopping malls of international standards.