Ensuring big data is no longer a big headache
The data revolution was supposed to lead to better business and faster improvements, but for employees, big data often just means a big headache. Business leaders need to get all stakeholders on board with the idea that big data has the power to make life easier and improve business outcomes. But for years, the smartest minds in business intelligence have struggled with how to deliver forward-looking answers to improve business outcomes.
Experts and consultants have recommended them to leverage big data to analyze patterns, trends, and associations, especially relating to human behavior and interaction. However, according to Keith Carter, visiting senior fellow of decision sciences at the National University of Singapore Business School, big data cannot deliver without the right recipe of people, processes and technology in place.
In this book, Actionable Intelligence: A Guide to Delivering Business Results with Big Data Fast!, Carter takes the age-old idea of business intelligence and turns it into something that businesses can actually use. Providing expert guidance on developing an analytical ecosystem to effectively manage, use the internal and external information to deliver results, Actionable Intelligence lays out the appropriate way to establish a culture of fact-based decision making, innovation, forward-looking measurements, and appropriate high-speed governance.