Social media help companies tap into pool

With social media engaging massive numbers of users in China, platforms like WeChat and micro blogs are increasingly being used as recruitment tools.

Job ads from private recruiters and companies are seen more frequently on micro blogs and WeChat, a sign that Chinese employers have begun to embrace social media recruitment, a move that helps them tap into a larger pool of talent.

"The use of WeChat and micro-blogging is becoming a popular way to recruit. It's fashionable among recruiters who have accounts on social media platforms," Zhu Hongyan, a senior career consultant at Zhaopin, an employment website, told China Daily.