Experience the need for speed

Ge Shuwen (second from right), deputy general manager of FAW-Volkswagen's Audi sales division, starts a sports car festival after the German brand opened an experience center at the Audi Goldenport Motor Park in Beijing on Dec 22.

The center gives speed demons the chance to test drive Audi's sports cars.

"The center will help us consolidate our Audi Sport program. We will introduce more sporty cars for Chinese customers and offer an excellent customer experience," said Ge.