For love - and luxury

It's easier than ever to buy overseas items, but that's not the real reason behind the booming ranks of China's haitao consumers.

Liu Xin, 32, a Beijing local, has been buying products for her child from overseas websites since 2011. She has bought everything from milk powder, a stroller, and a car baby seat to feeding bottles and body lotions, all of which have been delivered to her doorstep through international shipping.

"Every mom around me knows how to shop from overseas websites for their babies. It is now a must-have life skill," she says.