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Accor inks strategic alliance with China Lodging Group

French hotel operator Accor announced a strategic alliance with China Lodging Group on Sunday to create a major new player in the fast-growing Chinese domestic travel and hospitality market. The deal will combine the French hotel operator's brands including Ibis with more than 2,000 existing establishments run by China Lodging's Huazhu Hotels, the companies said. The partnership "will leverage the strengths of Accor's global brands with a leading player in Chinese hospitality", Accor Chairman and Chief Executive Sebastien Bazin said. Huazhu aims to open 350 to 400 new hotels under Accor brands in the next five years, the companies said. Under the deal, Accor would acquire a 10 percent stake in Huazhu and a seat on its board, in return for which the company will become Accor's main franchisee in China.

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