Fishing for solutions

Businesses bank on Chinese palates to help rid US of invasive Asian carp, as Wang Qian reports.

For the past three years, John Jia has been getting dozens of calls every day asking about one of the most talked about products heading from the US to China - Asian carp.

Jia is one of the business liaisons for the Illinois-based Big River Fish Corp. The US company started exporting frozen Asian carp and fish products to China in 2005 and is expected to ride on a wave of growth. A processing factory is also being built in the Chinese port city of Tianjin to cater to its expansion.