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Who will buy into the next big thing?

By Wu Yixue | China Daily | Updated: 2014-09-26 08:10

Chinese people's love of the latest fashion craze was once again demonstrated after Apple debuted the iPhone 6 and iPhone Plus.

The absence of the Chinese mainland from Apple's initial list of sales regions failed to dampen the enthusiasm among die-hard Chinese Apple fans. Chinese buyers were reportedly among those lining up in front of Apple stores in the nine countries and regions approved for the first release of the electronic behemoth's latest smartphones.

In order to be among the first to get their hands on these new sought-after fashion accessories, some Chinese buyers even tried to jump a queue, which resulted in a fight with other eager buyers from the Chinese mainland, tarnishing the international image of Chinese people.

Who will buy into the next big thing?

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