Swarovski has crystal-clear vision for Chinese market

Austrian fashion house already has 245 stores in 71 cities across the country

Austrian crystal brand Swarovski's success in China is symbolic of a trend of female liberation in the country, observes Nadja Swarovski, fifth-generation heir to the business.

She recalls her first visit to China in 1992, when the city was full of bicycles and men and women in gray suits, an image in sharp contrast with how the city is today.