Dane puts heart, passion and soul into shoe business

Women today have more shoe choices than ever before. But no shoe has captured the essence of leisure, sexuality and sophistication as much as the high-heeled shoe.

Kasper Leschly, the founder of a chic shoe brand, is well acquainted with women's special fondness for high-heeled shoes. The Danish entrepreneur, 42, is striving to bring the latest Scandinavian urban trends to China.

"For fashion-sensitive women in big Chinese cities, shoes are no longer considered apparel but rather something akin to 'jewelry for the feet'. They are worn for display or the enjoyment of the wearer.