Nike, adidas score with European clubs
By Reuters in Berlin | China Daily | Updated: 2014-08-07 07:15
US sportswear group Nike will supply shirts to more teams in the top five European soccer leagues this season than adidas, but the German firm has cornered the most lucrative clubs, a study showed on Wednesday.
Sports marketing research group Repucom said Nike had outpaced adidas in Europe for the first time since the 2009-10 season to supply 26 of the region's top clubs, up five compared with last year.
Adidas is supplying 18, down four from last year.
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