Quotable

"As long as you are not vilifying China - be it a brand, a place or an actor - it gives the audience a feeling of familiarity. It is a sign of a culture becoming stronger."

LIU SIRU, founder and CEO of Filmworks China, said in defending the showcasing of Chinese brands in the Hollywood blockbuster Transformers: Age of Extinction after waves of online mockery saying the Chinese elements add nothing to the plot.