Alibaba to ease logistics for Brazil's e-commerce

China's e-commerce conglomerate Alibaba Group boosted its presence in Brazil by signing a memorandum of understanding with the country's official postal service, Correios, on Thursday, aiming to facilitate cross-border e-commerce between the two BRICS countries.

The memorandum aims to help Brazilian companies, particularly micro, small and medium businesses, access China's market through Alibaba's platforms by improving logistics procedures.

Alibaba.com, the business-to-business site of Alibaba Group, has refocused its efforts in Brazil by launching a marketing campaign to raise brand awareness.