Officials reach out to European experience

European businesses, institutions, governments and talent are the partners Zhanjiang's mayor wants to aid in the development of the port city.

"Coming from a port city rich of resources, we want to work with European partners on how to have a more scientific approach to industrialization - to develop at a lower cost, to better protect the environment and benefit the people," said Wang Zhongbing, mayor of the coastal city in southwestern Guangdong.

Wang is leading a delegation to Europe, with the major destinations set to be Dusseldorf and the Rhur district in Germany.