Netizens gobble up watermelon micro blog
By Qi Xin in Zhengzhou and Wang Xiaodong in Beijing | China Daily | Updated: 2014-06-06 07:06
A government agency that uses a micro blog to help farmers sell watermelons has become an Internet sensation.
The Office for Watermelon Sales Service in Zhengzhou, Henan province, opened its micro blog on Sina Weibo, the most popular micro-blogging platform in China, on May 28. It is arguably the only government agency in China that exclusively handles watermelon sales affairs.
The office named its account "Watermelon Office" because it is simple and easy to remember, it said.
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