In London, a center for exellence
By Zhang Chunyan | China Daily | Updated: 2014-05-26 07:12
Fostering better understanding of contemporary designs from China and establishing creative partnerships with British designers are the key priorities for the newly-opened China Design Center in London.
"It is not just about being made in China, but also about being designed in China," says Qu Zheng, chief executive of the center.
"Chinese designers are often misunderstood. There is a perception that they copy rather than come up with fresh ideas. The reality is that they are as creative as their European counterparts, and second to none in craftsmanship."
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