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Alibaba, ShopRunner plan to launch joint China service

By Reuters in San Francisco | China Daily | Updated: 2014-05-09 07:10

Alibaba Group Holding Ltd has struck one of its largest deals with a US e-commerce company, agreeing to help Amazon.com Inc rival ShopRunner Inc expand into China.

ShopRunner, whose partners include Neiman Marcus and Nine West, will use Alibaba's domestic logistics infrastructure to launch in China later this year, ShopRunner Chief Strategy Officer Fiona Dias said on Wednesday

The move would offer a new way for US retailers to tap the world's second-largest economy, where many have stumbled in the past. It also allows Alibaba to cater to the booming Chinese demand for authentic American products, in a market flooded with counterfeits.

Alibaba, ShopRunner plan to launch joint China service

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