Threads that count

Good fabric is the bedrock of many of the best outfits and smartest designs. Gan Tian chats to designers and material companies about the importance of quality cloth.

International fabric companies are flocking to the Chinese mainland, seeking to woo the new crop of Chinese fashion designers to use their products.

Well-established independent fashion designers Zhou Xiangyu and Zhang Chi have used Reda's fabrics in their latest creations. Established in 1865, Reda is one of the world's leading manufacturers of pure wool fabrics for men's clothing.