Messe München getting more aggressive in emerging markets

Messe Mnchen International, one of the world's leading trade show companies, has an active approach when it comes to tapping into new markets, according to the company.

"Exhibitors expect us to internationalize our services, and they want us to partner with them as they work to achieve global presence," said Klaus Dittrich, CEO of Messe Mnchen International.

The company said that it will consistently strengthen its market position by holding high-level fairs and exhibitions through collaborations and acquisitions.