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Qoros aims to match iPhone appeal

By Han Tianyang | China Daily | Updated: 2013-04-22 07:15

Qoros aims to match iPhone appeal

Executives and management of Qoros pose for a picture at the ongoing Shanghai auto show.

What made the iPhone so successful could also work in the auto industry, says Volker Steinwascher, vice-chairman of Qoros, the latest contender in the crowded market.

Qoros aims to match iPhone appeal

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