$1.5b to be spent online on Cyber Monday
Black Friday is a distant memory. Small Business Saturday is long gone. Now, it's Cyber Monday's turn.
Cyber Monday, coined in 2005 by a shopping trade group that noticed a spike in online sales on the Monday after the Thanksgiving holiday when people returned to their work computers, is the next in a line of days that stores are counting on to jump-start the holiday shopping season.
This year's Cyber Monday is expected to be the biggest online shopping day of the year for the third year in a row. According to research firm comScore, US citizens are expected to spend $1.5 billion, up from $1.25 billion last year, on Cyber Monday as retailers ramp up deals to get shoppers to click on their websites.
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