Beauty is in the eye of the beholder

Younger consumers increasingly adopt a cute approach to life, reports Jiang Xueqing.

When Zhang Lan first saw her Volkswagen Beetle, it was love at first sight. The car's cute shape exerted a fatal attraction on the 33-year-old deputy president of a small entertainment company in Beijing.

"For me, there are only two types of car: One is a car, the other is a Beetle," she said.