Key to know
The price war initiated by Chinese e-commerce companies:
10:00 am, Aug 14:
"Our prices are 10 percent lower than Suning Appliance and Gome," Liu Qiangdong, chief executive officer of Jingdong Mall, stated on his micro blog.
16:00 pm, Aug 14:
"All the prices of our products on Suning.com are definitely lower than Jingdong Mall," Li Bin, executive vice-president of Suning.com, said on his micro blog, responding to Jingdong's Liu.
17:00 pm, Aug 14:
Jingdong Mall's Liu stated: "We have nothing but money! Don't hesitate. Beat them to death!"
22:00 pm, Aug 14:
"If Jingdong offers a 1 yuan price (16 cents), we will make it 0.95 yuan," Gome Vice-President He Yangqing announced.
22:00 pm, Aug 14:
Li Bin, executive vice-president of Suning.com, said on his micro blog that his company is initiating a big discount campaign to mark the company's third anniversary.
9:00 am, Aug 15:
The cut-throat price war of China's major e-commerce companies started.
Source: etao.com
(China Daily 08/27/2012 page13)