Ikea sets sights on rapid growth across nation

Swedish home furnishing giant Ikea Group is accelerating its expansion in China with a plan to open at least three stores annually over the next years, in a bid to support its long-term commitment to make China its largest market in 15 to 20 years.

"We are speeding up our expansion after gaining a deep understanding of the Chinese market through the successful experience of our Beijing and Shanghai stores," said Colin Renwick, Ikea China's deputy retail manager.

"Now we are going to more second-tier cities to meet the increasing demand and enthusiasm from people living there."