Q+A: Huang Nubo

Q: What are your main business ideas?

A: I'd say they can be summed up in three words: culture, professionalism and scarcity. Earning money is definitely a goal of our operation, but it's not the main one. I made the company slogan "Let's do more for our community" the day I started at Zhongkun. What I'm most proud of is not the ability to make profits, but the influence our projects have on local people: Their lives change for the better and the economy grows healthier.

What's your favorite holiday destination?