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Without their OK, top soccer players become trademarks

By Zhang Zhao | China Daily | Updated: 2012-06-28 08:16

Without their OK, top soccer players become trademarks

Euro Cup poster at a Nanjing electronics store, which is used to attract shoppers and promote sales. Provided to China Daily

Without their OK, top soccer players become trademarks

Philipp Lahm, Cristiano Ronaldo and Andres Iniesta are world-popular soccer stars, but they have also attracted attention that they might not want - from Chinese companies registering their names as trademarks.

Without their OK, top soccer players become trademarks

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