If Santos is selling shirts, all must be right with Brazilian game

The year Luis Alvaro Ribeiro (pictured) took over as president of Santos, the famous Brazilian club sold fewer than 4,000 official shirts, sponsorship rights totalled less than $4 million and annual income was $34 million.

Three years later, following an overhaul of its amateur era statute and the hiring of international experts in management, marketing and law, Santos is earning more than $19 million from shirt sponsors.

The club also recently launched a new away shirt in electric blue and sold 25,000 in 45 days. Annual income last year surpassed $90 million.