Tuning sales pitch to celebrities' homes

The former home of Kang Youwei (1825-1927) in Beijing's Xuanwu district. Kang was a pro-reformist scholar, thinker and artist who advocated constitutional monarchy during the late Qing dynasty (1644-1911) period. Kang's other home in Shanghai, a 210 square meter apartment, was recently offered for sale at 9.5 million yuan ($1.5 million) or about 45,240 yuan per square meter. Former homes of famous people are a rarity in Shanghai and investment in such properties may bring considerable profits in the long run, according to Xie Feiyu, an agent with Xinyou Real Estate Agency in Shanghai's Jing'an district. Wu Changing / For China Daily