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'Linsanity' hits US trademark office

By Zhang Zhao | China Daily | Updated: 2012-02-22 08:08

'Linsanity' hits US trademark office

Jeremy Lin is not only competing on the basketball court. He and two others have filed for a trademark on the buzzword. Chris Trotman / AFP

The craze for overnight NBA sensation Jeremy Shu-How Lin has triggered a fight for the right to "Linsanity", the buzzword used to describe the young Chinese-American's talent.

'Linsanity' hits US trademark office

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