How fashion became all the Vogue in China
By Lu Chang | China Daily | Updated: 2011-12-17 08:22
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Cao Weiming, managing director of Conde Nast China. Cao said increasing ad sales have made him confident about the magazine market in China. Provided to China Daily |
BEIJING - Cao Weiming, managing director of Conde Nast China, the publisher of the Chinese edition of Vogue and other lifestyle magazines, said behind the glossy cover of Vogue are years of hard work and perseverance. He said one major hindrance for foreign media companies is a lack of understanding of the local culture, regulations and how things operate in China.
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