Firms face up to green challenge
By Cecily Liuand Zhang Haizhou | China Daily | Updated: 2011-12-06 07:57
Companies do more to address environmental concerns
LONDON - Britain's royal wedding boosted sales for toymaker Arklu, which created the Princess Catherine Wedding Doll in Kate Middleton's image, but the doll's excessive packaging turned off some consumers.
In response to the criticism, the company said the packaging of its next doll will be more modest to please environmentally savvy consumers.
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