New ad panels for CSL
By Tang Zhe | China Daily | Updated: 2011-10-26 07:58
BEIJING - Old advertising panels at Chinese Super League (CSL) stadiums will be updated to LED screens next year.
CSL company chairman Yu Hongchen signed a five-year contract with Shenzhen Ledman Optoelectronic Co, Ltd in Beijing on Tuesday.
The company will provide the LED screens, worth 20 million yuan (about $3 million) for the domestic league for the next five years, and will get 12 minutes of advertising time in each match in return, including two minutes to advertise the company and 10 minutes to advertise other companies.
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