Where enterprises interact with the international media

While technological developments and buzzwords may be everyday stuff in the developed world these days, they are becoming no less so in China, especially in a science park in Beijing, where they have even gotten some more attention.

At least they have, by Thomas Seifert, a correspondent from a leading Austrian newspaper, Die Presse. He is writing a book on innovative industries in emerging countries and visited Beijing's Zhongguancun Haidian Science Park (HSP) recently for his research.

Seifert heard about the park for the first time a year ago at the 2010 Tianjin Davos. For one thing, it has encouraged its enterprises to interact with international media, more openly, as a means of promoting themselves and to give other countries a better understanding of China's real developments and innovations.