Lexus buffs up Chinese showrooms
By Makiko Kitamura, Alan Ohnsman and Yuki Hagiwara | China Daily | Updated: 2011-03-26 07:49
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A Toyota Motor Corp Lexus LFA automobile on display at the Geneva International Motor Show. Lexus is adapting its models to fit Chinese tastes. Chris Ratcliffe / Bloomberg |
TOKYO - Even after a series of embarrassing recalls last year, Toyota Motor Corp's Lexus managed to remain the No 1 luxury vehicle maker in the United States - a spot it's held for 11 years running. In China, however, it's an also-ran. Lexus sold just a fifth of luxury leader Audi AG's tally last year in the world's biggest car market. It also trails BMW Group and Daimler AG's Mercedes-Benz.
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