Trust in dairy producers

It came to us as no surprise when China Central Television (CCTV) reported that almost 70 percent of consumers are unwilling to buy homemade dairy products. We believe that, if affordability was not an issue, the proportion would be much higher.

Everybody knows why - the domestic dairy industry has done nasty things and ruined its own reputation.

This is what it deserves. Its status as a national industry constitutes no justification for unquestioning moral support.