Products that create vroom factor
By Gan Tian | China Daily | Updated: 2011-02-01 07:54
Drop in at the newly opened Porsche Design Studio store in Xiamen, Fujian province, and you will find a range of products - medical devices, running shoes, jewelry, fragrances, pocket knives, pens, tobacco pipes, coin purses and watches - that may seem quite ordinary at first.
But then you'll notice that the Bounce running shoe is the world's most expensive. The fragrances are similarly costly and exotic. The pen has a rhodium-plated 18-carat gold nib. And the coin purse is made of the finest leather.
Roland Heiler, Porsche Design Studio's managing director, says his store supplies nothing but "high-end products".
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