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Youyi Store leading Tianjin high-end industry of general merchandise

China Daily | Updated: 2010-09-14 08:16

Youyi Store leading Tianjin high-end industry of general merchandise

Marketing philosophy makes close connection

What is the secret of the success of Yishang Youyi? Undoubtedly, this comes from their marketing philosophy. In 2010, Yishang Youyi has set their philosophic marketing idea of "there is nothing impossible but unthinkable", brought out the marketing thought of "fighting for the best, doing as the unique, grasping the height and finding the feeling" and the omnidirectional and large scaled marketing strategy of "sales of the midseason and connotation of the off-season". In the passed half year, the powerful marketing lineup has greatly attracted the attentions of the customers and the marketing activities with formidable superiority have definitely caused the "marketing cyclone". Several theme marketing activities have made the shopping hotter and hotter. Each time when shopping, the thing which is deep in people's heart is the thick "Youyi" love knot.

VIP exclusive day big sale activity of Youyi Store has become a magnificent day for 300,000 Youyi VIPs. The spring VIP exclusive day activity in April has brought new surprise for customers. During the activity, customers have made the sales to a new high level and the atmosphere of festival is very hot. In September of this year, the first Dior Famous Watch Fair is held by Youyi Store in Tianjin. The world top brand Dior has showed three series wrist watches which are hard to see in normal days. Ten classical Dior wrist watches such as Christal, and Red Numbers have provided people of Tianjin a magnificent feast of eyes.

Youyi Store leading Tianjin high-end industry of general merchandise

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