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Chinese yacht firms set sail in the domestic market

By Wang Ying | China Daily | Updated: 2010-04-10 07:28

Chinese yacht firms set sail in the domestic market

A visitor takes photos of a yacht displayed at a luxury show in Guangzhou. Chinese yacht makers have seen falling demand in the overseas markets. China Foto Press

SHANGHAI - During the financial crisis that eroded international yacht orders, shipbuilder Zhangzhou Yihong Yacht Industrial Co Ltd turned adversity into advantage by transforming itself from an original equipment manufacturer (OEM) for an Italian yacht brand into a manufacturer of its own brand, the Sea Stella.

Chinese yacht firms set sail in the domestic market

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