Entrepreneur's college aims at distinct coffee culture

The air was heavy with the aroma of coffee when METRO met with 31-year-old entrepreneur Qi Ming at his Blend cafe and Coffee College at Jianwai Soho. He has been running the college since 2007. From the wide array of coffee beans, colored charts, and various coffee machines, it is easy to understand that his passion for coffee was as big as his smile.

Qi tells METRO what it is like running the coffee college and gives his insight into why coffee's popularity in Beijing is on the rise.

METRO: Why did you open the Blend Coffee College?