Swinging into business for Irish entrepreneur
There are those working to cultivate China's taste for fine French wines. Others introduce the country to luxury cars. And then there is Mick Quaid, whose goal it is to teach as many Chinese as he can, not only to play golf, but how to play it well.
In 2006, Quaid established his first golf academy, Mick Quaid Irish Golf, at the National Training Center in Beijing where he has since been teaching mostly wealthy businessmen and government officials how to swing a club.
"There are certain things you can buy and there are certain things you can't buy," said Quaid. "Golf is one of the very few sports you can't just replicate even if all of the money in the world is thrown at it. It is about the environment. It is about feel and touch."
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