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The economics of Kebab King

China Daily | Updated: 2010-03-02 07:48

The economics of Kebab King

When he made the highest bids for food stalls at two local temple fairs that occurred during Spring Festival, Kebab King Gu Shengli was confident he would make millions.

The two locations cost him a total of 534,000 yuan. His colleagues estimated he would need to sell more than 150 yuan of meat every single minute the stall was open, just to cut a profit.

However, the man simply shrugged off such concerns. Gu claimed he had made 10 yuan every second by selling Middle Eastern-style kebabs at previous temple fairs. He believed he could pull off the miracle again this year, despite the much higher stake.

The economics of Kebab King

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