Beverage Special: Coca-Cola dairy drink debut proves hit in Chinese market

Minute Maid Pulpy Super Milky, Coca-Cola's new product, has received an enthusiastic welcome following its official launch last October, establishing the company's first venture into China's dairy drink market as a great success.

Minute Maid Pulpy Super Milky fuses fruit juice, milk powder with whey protein and coconut bits to create a creamy and refreshing fruit-flavored dairy drink, a combination that is unique to this product line.

Commenting on the launch, Douglas A. Jackson, president of Coca-Cola Greater China, said: "This new product is a milestone for the Minute Maid brand in China. We believe that Minute Maid Pulpy Super Milky will allow us to continue to grow Minute Maid's strong position in the market. Furthermore, this product underscores our commitment to China and developing new products for the local market and the world from our Chinese R&D center."