Politely sharing truth is best public response
By Zhao Yanrong | China Daily | Updated: 2010-01-08 08:09
Once again, an interview ends with unanswered questions. A man working for a university's press office has hung up on my call, right after I told him I was a reporter. I redialed but the call never went through.
A female student from the university had apparently been killed by a female classmate in a hotel on the first night of the new year. It was a tragedy. It was also a public relations nightmare for the university, which said it would publish information about the case on time.
Students and teachers met with the university's crisis management team in the afternoon after the news broke. After the meeting, a student supervisor confirmed that all questions must be put to the team.
Photo