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Italian fashion firms pin hopes on Web

China Daily | Updated: 2009-12-01 08:05

Italian fashion firms pin hopes on Web

A model at a Giorgio Armani fashion show in Milan. Armani has introduced a mobile application for smartphones for shopping at its online store. Bloomberg News

MILAN, Italy: Italian fashion houses including Giorgio Armani SpA and Valentino Fashion Group SpA, which have traditionally spurned the Internet, are testing Web stores this holiday season in a quest for new sources of revenue.

Italian fashion firms pin hopes on Web

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